Soldis develops design concept for a new product group on the Russian market and a new SKU under Barrier brand – shower filters Barrier Comfort. As the Russian consumer is not well acquainted with shower filters, the main function of the design concept is not only to attract attention but to explain the way the filter works.

The design concept developed by Soldis’s experts vividly shows how the filter is attached to the shower and describes the benefits from its usage – protection against chlorine and allergy for the sake of smooth and healthy skin. The new brand is expected to be very popular among women who take care of their health and beauty.